The Longevity Warehouse®

The first online superfood superstore, the Longevity Warehouse helped bring superfoods and superherbs into the mainstream. The challenge presented was to educate a mass market on the benefits of products that weren’t commonly known in a way that was easy to understand and compelling. This start-up company took the health food world by storm and grew at a rapid rate, developing its own brand of products as well as several individual stand-alone brands.

Ranked in the top 100 fastest growing companies of 2010.

Met and exceeded all targeted sales goals by 10+% each year.
Wrote and created compelling email campaigns to hit targeted sales goals on physical & digital products, as well as educate the consumer about health and wellness. Email conversion rate average (direct revenue attribution) was +43.7%. Average Open Rate 28.1%. Average Click Through Rate 1.29%.
Developed seasonal sales offers and new product launches from conception to completion.
Wrote and created over 300 articles for the Wordpress blog to create an educational resource for the customers, including original infographics and banners.
Wrote product descriptions using FDA-appropriate language, created new pages, and updated the website.
Created ad banners, affiliate banners, conference booth design, product banners, sale banners, new product labels, and Ebooks.
Worked closely with the Founders, Purchasing Department, Social Media Team, Customer Support Team, and Affiliate partners to ensure everyone was working together and keeping the branding and voice on point. Managed up to 20 people.
Wrote 30+ Ebooks and digital programs to sell that were based on the work and teachings of David Wolfe.
Created individual sales pages to sell digital programs and Ebooks on Longevity Warehouse owned Wordpress sites as well as for Affiliate partner’s sites.